3D modeling is the creation of a three-dimensional version of an object. In the rapidly developing e-commerce world, brands need to offer their customers a visually impressive experience. For this reason, they need 3D modeling in order to better understand their products and to market them more effectively. 3D modeling, which provides many benefits to the brand and the customer, contains a lot of detail and correct adjustments during the creation phase. Objects need to be combined with material, light, shadow, surface details and other factors to achieve a realistic look. It is possible to obtain natural and realistic looking models by using various techniques and tricks in the 3D modeling process. Let's clarify the curious points about 3D modeling.
- Can 3D models look realistic?
The main purpose in 3D modeling is to reflect the real appearance of the model. For this purpose, 3D designers have to consider many details in modeling. It should ensure that the model is properly shaped and designed during the editing phase. At the same time, the setting of the lighting is one of the important points. Good lighting makes the model look realistic and natural. It is very important to enter the light sources, shadings and value ranges in the lighting settings.
- Can 3D modeling be done on any product?
3D modeling can be thought of as sculpting. Almost any product that comes to mind can be 3D modeled. From automobiles, aircraft or construction machines in industry to bridges in architecture; Everything from movie and game characters to human organs, muscles and tissues in the medical field can be modeled.
- Which product groups take more time to model when creating 3D models?
Modeling of products that require details or with indented surfaces may take longer. For example, while modeling a plain wardrobe takes a short time, having indented patterns on the doors of the wardrobe takes more time. Likewise, the modeling of fabrics can also fall into the challenging category. While modeling the texture, folds or stance of the fabric, it may become more difficult to give a realistic appearance. Here, we can say that 3D designers put a lot of effort on the reflection feature and texture.
- Why should a brand have 3D models of its products?
3D models are a base file structure for many technologies. When any brand has 3D modeling of its products; With augmented reality on the website, you can see it in three dimensions and examine it by rotating it 360 degrees. In addition, the brand that wants to create a digital store using 3D modeling still needs a 3D file structure. In addition, when the brand has 3D modeling, it gets the chance to use this technology for various purposes on many platforms.
- Does the file size take up too much space in 3D models?
The file size of a 3D model depends on many factors such as geometry, materials, textures in the model. The size of the 3D model is very important when the display of the 3D model of the product on a website is desired to be presented to the user with augmented reality. The larger the size, the longer the loading time, which users do not prefer. We, the Custivo team, use polygon numbers very proportionally to keep the size of the 3D models to a minimum. And we optimize the dimensions of all the textures we call coatings. Thus, we can considerably reduce the size of the 3D model. For example, the file size of a diamond ring we designed for a diamond brand in Turkey is only 345 Kb.
3D modeling is a technology that is increasing day by day and will continue to be a trend in the future. Therefore, 3D modeling has become an extremely important and powerful tool that brands can use for product promotion and marketing.
